At Lovacado, we are more than just a company that sells natural wellness and beauty products. We are a brand that is dedicated to providing high-quality products that make you look and feel your best.
Our journey began in 2013 as a family tradition where our founder discovered the healing powers of natural ingredients that were passed down by her grandmother. She used these ingredients to create all-natural skincare products that were both nourishing and effective. Over time, she perfected the recipes and created Lovacado.
At Lovacado, we believe in going back to basics. We understand that our skin absorbs everything we put on it, which is why we source the most nutritious ingredients from the Earth. Our products are carefully crafted to be free of toxins, synthetic ingredients, Parabens, artificial coloring, and additives. We are committed to using only the best natural ingredients that are safe and beneficial to your skin.
We take pride in the fact that all of our products are vegan, cruelty-free, and Non-GMO. Our products are never tested on animals, and we ensure that all of our ingredients are ethically sourced.
We believe in creating a healthy, sustainable lifestyle that not only benefits our customers but also the planet. We are committed to reducing our carbon footprint and minimizing waste wherever possible. Our packaging is made from recycled materials, and we encourage our customers to recycle or repurpose their packaging once they're finished with our products.
At Lovacado, we are passionate about providing you with products that give you beautiful results that you can feel great about. We believe that everyone deserves to feel confident and beautiful in their own skin. Thank you for supporting a small woman-owned business and helping us make a positive impact on the world.
Inspired by Her Story
Meet Our Founder
Claudia P. Murillo, a native of Colombia, has always been inspired by her grandmother's traditional values and beauty rituals. Raised to respect nature, the body, and people, Claudia has infused these principles into the heart of Lovacado since its inception in 2013.
Drawing on her heritage and a passion for natural plant oils and botanicals, Claudia has created a line of all-natural, cruelty-free beauty and wellness products that nourish the skin from the outside in. Each product is carefully crafted to harness the restorative power of Mother Nature's ingredients, while avoiding toxins, synthetic ingredients, parabens, artificial coloring, and additives.
Claudia's deep commitment to these principles has earned Lovacado a devoted following of women who share her passion for clean, green beauty. With each product, Claudia strives to deliver beautiful results that look and feel great, leaving her customers feeling confident and empowered in their own skin.